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Theme selected for
International Credit Union Day 2010

October 21, 2010

This year's International Credit Union (ICU) Day theme is:

"Local.  Trusted.  Serving You."

 

Given the resiliency that credit unions and other cooperatives worldwide have shown throughout the economic recession, this year's International Credit Union (ICU) Day® theme, "Local. Trusted. Serving You.", focuses on credit unions' trusted, community-focused approach to member service. Financial cooperatives around the globe will celebrate their successes and heritage on October 21 with common themes and promotional campaigns taking place throughout the month of October.

Use this day to raise awareness about the great work that credit unions are doing and give members the opportunity to get more involved! Credit unions and associations in every part of the world celebrate the day with open houses, contests and picnics. Read about more celebration ideas and get started planing something fun for your credit union!

This year’s theme got its start with Amanda Vester, marketing coordinator with Indiana State University FCU, who submitted a theme of “Local, Loyal, Serving You!” Her submission was selected from among multiple entries by an international committee with representatives from WOCCU, the U.S. Credit Union National Association (CUNA), Credit Union Central of Canada (CUCC), the U.S. National Cooperative Business Association (NCBA), and the Canadian Co-operative Association (CCA).

ICU Day has been celebrated annually on the third Thursday of October since 1948. The celebration of Co-op Week that same week in Canada became a national event in 1982. In the U.S., October is also designated as National Cooperative Month celebrating all cooperatives including grocery, agricultural and energy co-ops, and credit unions. For more information, click here (http://www.coopmonth.coop/).

Find everything you need to plan, promote, and throw your celebration.  (Click here: http://www.cuna.org/finlit/icuday_index.html)